More and more people are realisingthat blogging is one of the best ways to start your own online business. Start up costs are minimal, you can build an expanding and loyal readership over time and once you know how to monetize your blog it can also generate a decent income that will just keep on coming even through periods where you don’t update your blog.
There are a number of ways to set up a blog online. The two most popular blogging platforms is WordPress. You set your wordpress blog up under your own domain name. It’s a very easy process and takes only a few minutes. There are some free sites that hosts your blog for you; but when you go with one of these site you sacrifice the control of your blog.
The important thing to realise is that if you want to make serious money from blogging, you really do have to have complete control over your blog. You don’t want any restrictions on what you can actively promote. This is where the free blogging accounts fall down as you are bound by their terms and conditions which can be very restrictive and reduce you’re earning potentially dramatically. To say nothing about the fact that many of people who have put a lot of work in to establishing a blog on one of these free sites have had it removed without notice some weeks or months later.
It only takes a few dollars to buy a domain name and set up a web server to host your blog on. The benefits will far outweigh the cost involved. In fact you can do this for as little as $20 a small price to pay for your total freedom.
Once you have set your blog up you need to pick a theme but don’t worry there are literally thousands of templates to choose from it’s just a question of picking once that suits your subject or topic.
The big question is what you’re going to blog about. Well the whole world is your oyster – people blog about their lives, about their hobbies; about there holidays about their kids, about there work, what it’s like to be a parent, the list is literally endless. But whatever you choose it needs to be something you are passionate about. The reason for this is that you are going to be writing about the topic that you have chosen several times a week, and if you don’t have the enthusiasm or passion it will come through in your posts.
Okay – so you’ve got your topic. The next step is to start writing your blog posts. Don’t worry its not as hard as it sounds because you are going to be writing about a passion right? So first do a little research and jump on the internet and take a look at a few of the blogs already online, you’ll notice that the length of the posts vary. Some people only write a paragraph or two each time others write reams. As you do your research you find that you get best results if you aim for round 400 to 500 words stuffed with quality information. The amount of words vary immensely from blogger to blogger some only do a paragraph or two others do really long posts of thousands of words and could be called an e-books in there own right. Free EBook?
The bottom line is that there are really no rules when it comes to blogging. Over time you will find what works for you, and settle into a nice pattern that your readers will both appreciate and enjoy. As you become more confident your character and personality come through and you will be come relaxed in your writing. In time you will grow a loyal and expanding audience.
So you’ve got your blog up and running and are posting to it on a regular basis. The next step is to get it in front of as many interested people as you possibly can..
There are a number of ways to do this; you can submit it to as many of the social bookmarking sites as possible. You can also join social networking sites and build a profile which links out to your blog. Then there is writing articles and submitting them to free article directories linking out to your blog from author bio box.. There are thousands of internet forums where you can leave a comment in and lastly every email you send out you can put s link to your blog in the signature. All of the above are free so you can start to generate traffic for your blog with little or no investment.
The only thing left to do is monetize your blog. Monetisation means that are going to generate some money from your visitors and there are plenty of ways to do this easily. Google Adsense is probably the most well known method – which involves Google placing contextual ads on your site and you getting paid when people click on them. You can join the Google Adsense program for free and start to make money from day one.
There are also websites that give you the opportunity to get paid for each blog post you make on a specific subject. Two such sites are Pay Per Post and Review Me. They will pay you a certain amount of money to review a product or website for the owner. Similarly you can also review and recommend other people’s products through affiliate links inserted into your blog posts, and earn money on commissions earned through any purchases people make. Probably the most famous site for this is clickbank. Once again this is free to join and really can make you money quickly once you know what to do.
When your blog becomes more established you can offer ad space on it, and charge a fee for both classified and display ads if you wish. To a degree this depends on the subject you have chosen and the profitability of it but this is a definitely a possibility for a popular blog. What could be better than setting your own price?
There is one final monetisation step you can take with you blog. Once it’s established and has plenty of revenue and traffic you can sell it for around ten times it monthly revenue. How cool is that?
Then start all over again with an whole new topic and a new challenge only this time it will be easier because you’ll know exactly what to do.
So that’s it in a nutshell – how to profit from blogging. If you have any questions feel free to leave your comments below. And once you’ve done that, get your self organised put your blog up and out start building your first blog today.
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